In the last post, we talked about the different ways the new algorithm works. Now that we know how to be more relevant and reach more people, it’s time to give you some additional tips to increase your followers and make your account stand out.
How can you do it? Simple, by generating more interactions.
Generate as many interactions as possible, and the best part is that Instagram already gives you all the tools and features you need to do it, so the only thing you have to do is make use of them and let yourself be surprised.
Here we have 7 tips:
- Adopt the latest features Instagram has to offer.
Instagram will always help you with its latest features (like Instagram Reels), the only thing you have to do is not to miss the opportunity and take advantage of the latest trends.
- Use stickers in your stories.
Stickers are an excellent way to keep your followers engaged; the more engagement you have, the more favored your account will be by Instagram’s algorithm.
There are lots of them you can use, but the best to engage are polls, quizzes, sliding emojis, and questions.
- Drive conversions through CTAs and attractive comments.
Invite your users to participate.
If you have attractive headlines in your posts and stories, followed by a call to action, you will be promoting the compromise people have with your feed.
- Optimize your hashtag strategy.
This is one of the most effective ways to have more reach on Instagram.
Using hashtags will not only make your content reach more people, but it will also reach relevant users for your business, therefore they will have more possibilities to interact with your content and convert.
- Cross-promote your content.
You can strategically use different Instagram channels (feeds, stories, IGTV, and Reels) to attract different audiences to your most recent content.
- Don’t forget your DMs.
Just as comments and likes, direct messages (DMs) are a strong indicating source of participation for Instagram’s algorithm.
So, don’t forget to answer all of them.
- Use Instagram’s analytics to see what’s working.
Truly understanding the performance of your content through real-time metrics is vital to know what can help improve your ranking.
It doesn’t matter which method you decide to use, the important thing is to interact with your followers continuously to create a solid community, forge a relationship with your users and reach new markets.
Ready to start? Contact us!