You’re not growing because you’re making these mistakes that can be fixed in a few hours
Everyone wants to grow on Instagram, but few understand that it’s not just about posting and waiting.
It seems simple: you post photos, videos, and stories, and wait for your community to grow.
However, behind accounts with few followers or little engagement, there are invisible brakes in the form of mistakes.
We’re not talking about basic things that ‘everyone knows’, but rather more subtle details that confuse your audience and cause the algorithm to penalize you by restricting your reach.
Don’t worry! In this post, we’ll tell you about the three most common mistakes that slow down growth.
1. Changing your identity without a clear direction
If you change your profile every month, people won’t know who you are or what you represent.
That’s why it’s not a good idea to change your username, image, or style consecutively without a common theme, because:
- Creates confusion and causes you to lose recognition.
- Undermines your authority, as the meaning of your brand becomes diluted.
- It scares your audience away because they don’t know what to expect from you, and no long-term connection is established.
Every change without a strategy sets you back.
No matter how much content you post or how good the material is, if you are sabotaging your growth behind the scenes, it won’t matter.
2. Disappearing and reappearing without a compelling explanation
If you post enthusiastically for a while and then disappear without warning, your community will feel confused, used, and discarded.
Additionally, the algorithm will most likely ignore you again when you post.
This is because Instagram values the frequency and continuity of content as well as its quality.
An account with long periods of inactivity will lose its position, and repeated inactivity can abruptly stall your growth.
3. Having a poorly defined bio
First impressions are essential, so if your bio doesn’t answer the question ‘Why should I follow you?’, you’ll struggle to gain followers.
Be sure to avoid:
- A weak or confusing message.
- Generic phrases without a call to action.
- Outdated links.
Detecting these three mistakes is the first step to boosting your reach on Instagram, but there is much more to it than that.
If you want to know more or have questions, contact us!